A travel club or company’s loyalty rewards program is designed to foster closer relationships with their members. A successful loyalty program is based on the foundation of customers’ satisfaction; thus, companies seek more personalized engagement strategies based on individual needs. Before choosing an ideal customer loyalty program, here is a comprehensive checklist you can use to best evaluate how to get the most out of your selected program – Reward Usage – Does the reward program offer flexibility in usage? Or are its rules restrictive? No matter what type of rewards are promised to offer to lure the customers in, it is best to find out if those rewards are viable for your members travel goals.
Most travelers count on loyalty programs to secure maximum benefits to get the most out of their travel. However, current loyalty and reward programs can be tough to rack up consistent points or miles if you are not familiar with the program. In fact, discount airline tickets or hotel stays actually begin to feel more elusive. Therefore, the first step is to become well acquainted with the ins and outs of the loyalty program and start collecting points or benefits like a pro. Here are the shortcuts to earn loyalty across travel reward programs you should know about –
There is no better time than now to take advantage of the ever so fruitful loyalty program arena. The last five years have been huge in evolution and trendsetting for the loyalty program market. We’ve looked at what’s coming down the pipeline in 2019 and have complied a list of the key trends to keep on eye on in 2019: • Incentives With Co-Branded Credit Cards – Co-branded credit cards continue to dominate the loyalty market in 2019.
Travelers Rest, SC, USA – March 26th, 2019 – CTS is excited to announce the most recent addition to their service platform – a system that deploys private labeled, fully functional travel apps for your brand. The integration of client travel services and member benefits into a user-friendly app will make the member experience flawless, even on the go. QTAP embraces the most current technology, that allows quick roll outs of beautiful native apps for both Google Play Store and Apple App Store. Unlike other services, these bespoke apps will be fully branded with your brand, inclusive of the naming domain in the app store. Custom Travel Solutions places a huge emphasis on supporting the customer experience that its clients are able to provide. This new development with app integration will optimize client platforms, enabling an additional value ad to the on-the-go customer, an improvement any avid traveler will appreciate. Users will be able to manage travel start to finish on the app, including member benefits and rewards management. CTS is always working to bring their customers top-of-the-line support and management in all things travel. App development, optimized for both iOS and Android users, is a further commitment to this…
Travelers Rest, SC, USA – March 18th, 2019— Custom Travel Solutions further expands customer engagement by enabling their customers to pay using advanced cryptocurrencies as well as traditional payment methods. Moving forward, members will have the ability to pay using any combination of actual currency, major cryptocurrencies, and/or using CTS’ proprietary rewards-driven virtual currencies. The demand for cryptocurrency in this space has been heard, as it offers unique and compelling advantages to those who already harness the use that this universal language of currency provides. Safe and secure, cryptocurrency comes with a certain level of security and self-sufficiency that other forms of currency may not. Striving to be at the forefront of progressive travel, Custom Travel Solutions understand the impact cryptocurrency will have on the travel industry, and will continue to ensure their customers, and their clients, enjoy a state-of-the-art experience. Bitcoin, Bitcoin lightning, Coinbase, Litecoin, Monero, Etherum, Dogecoin, and Decred are among the cryptocurrencies that will be accepted by Custom Travel Solutions through this new development. Custom Travel Solutions is the world’s leading provider of elite membership-based travel and lifestyle benefits. About Custom Travel Solutions Custom Travel Solutions harnesses the convenience, excitement and value of elite members-only travel benefits…
Travel Perks Beyond Frequent Flyer Points – Loyalty Program Member Benefits The new age consumer’s attitude towards loyalty programs goes beyond points and miles. That’s largely due to the generational shift and growing clout to millennials who prioritize ‘rewarding experiences’ over frequent flyer points. This shift is backed up by research, finding that 78% of millennials prefer to spend on experiences rather than physical things. (Source)
Getting a customer to develop lifetime loyalty is like hitting the jackpot in a loyalty program. Today more than ever, brands are focusing on repeat business as loyal customers keep the revenue flowing. A survey claims that loyal customers spend 67% more than the regular ones. In this fast-growing digital era, it is necessary to retrofit the traditional strategies of customer retention and employ engagement-driven solutions to keep the loyal customer base intact. Here are some of the best ways to increase customer loyalty and retention –
Loyalty programs are fast becoming the backbone of the retail marketing toolkit, aimed to increase revenue and maximize retention. Studies suggest that about 84% of customers like to stick to a brand offering a loyalty or reward program while 66% of those say that an innovative reward scheme influences their purchase behavior. (Source) Having a general loyalty program is not enough. Standing out in this world of choice requires more than just offering a good loyalty program. An innovative loyalty program implemented carefully while considering customers’ decision-making process has the ability to turn even a fickle fan into a loyal follower. So how do you implement a loyalty program effectively?
According to a Loyalty Census report of 2016, there are 3.8 billion members belonging to a loyalty program. (Source) With so many memberships, it becomes difficult to reach each and every customer through E-commerce. In such a challenging landscape, marketers can only rely on data and the use of artificial intelligence to boost brand affinity and conversion. The use of AI will not only transform member experience but also ensure that loyalty program delivers positive results for the brand. AI enables brands to create engaging experiences using deep learning which is just an advanced form of machine learning.
Loyalty programs have witnessed a dramatic shift in recent years. They have evolved far beyond punch cards. For a vast majority of consumers, loyalty programs are a huge part of their shopping experience. While some will join to get exclusive discounts, others are simply loyal to get deeper and fuller discounts. Regardless, businesses that implement loyalty programs have to start coming up with new strategies to motivate ‘customer engagement’ and ‘brand advocacy.’ The key is to build a creative loyalty program that excites your target consumers. Here are the Top Customer Retention Strategies to mastering customer loyalty and creating brand advocates: Research Adequately Before implementing a loyalty program, do thorough research.