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Effective Features to Boost Your Travel Platform

As travelers have become a savvy bunch of techies, they expect the travel booking process to be seamless and fully digitized. The standard booking system won’t suffice if you wish to remain competitive. According to the stats, the rate of abandonment for travel websites stands at 81.6% which is higher than any other industry. (Source)

How to Capitalize on Customer Interactions in 2020

Before the age of social media, viral marketing, email blasts, and click campaigns, businesses relied on face-to-face communication to gauge their consumers’ intent.

5 Benefits of Omnichannel Marketing

The term ‘omnichannel’ has garnered a lot of hype in the past decade. The term is considered synonymous with profitability and mesmerizes the travel world from start-ups to sales professionals and Fortune 500 companies.

Travel Industry Tips: The Art of Mastering ROI

Successful marketing involves strategies and tactics directed at hungry consumers, and in the travel industry, those looking for the best deals.

Consumer Data’s Role in Travel Marketing

We are in the epoch of big data where digitally shared information increases each day. The travel ecosystem is particularly benefitting from the data analytics industry.

3 Ways To Achieve Better ROI in 2020

It is common knowledge we market to an ever digitilized world. According to a recent report by Accenture, more than 61% of B2B transactions are already online. (Source)

10 Loyalty Stats To Grow Your Brand

In our modern loyalty plays, customers have more power than ever which makes retention and loyalty increasingly difficult.

5 Loyalty Program Strategies for the Next Decade

A great loyalty strategy is the X-factor that drives repeat purchases and keeps the revenue flowing.

3 Tips For B2B Loyalty Program Success

The new generation of travelers is more technology savvy and no longer reaches out to local agencies for travel deals.

5 Ideas To Master Digital Travel Marketing

The proliferation of digital technology combined with online connectivity has made it possible to be able to reach and observe your customers anywhere in the world at a given time.