Tag: Credit unions


How Travel and Lifestyle Clubs Help Differentiate Online Banking for Credit Unions

Travel and Lifestyle Clubs for Credit Unions

This article first appeared in the June 2018 issue of Credit Union Business. One of the biggest challenges for credit unions today is their ability to drive awareness and engagement, including through their digital and mobile channels.


Travel Marketing: Travel Clubs versus Online Travel Agencies

Travel Clubs versus Online Travel Agencies

The top online travel agencies (OTAs) invest billions of dollars for one purpose – to get the right travel products to the right customers at the right time. Major OTAs like Expedia have been successful by creating multiple brands across different websites targeted to different audience segments.